How'd this all get started?  We were just two parents who wanted to sneak more vegetables into our kids' diet--and help our local schools.

Like many, we'd taken part in all sorts of community and school fundraisers. Cookie dough... holiday wreaths... books, calendars and toys... direct mail... more cookie dough... ski day... auctions... beef sticks... sponsorships of charity events... Mexican dinners... spaghetti dinners... more books... and yes, more cookie dough.

We decided there was a need for fundraisers that combine healthier products, a good dose of learning and web-easy fundraising tools.

Read on for more about how a high tech executive from Silicon Valley and a history major ended up inventing a new approach to fundraising. Get the details on our Educational Fundraisers for Goodness’ Sake. See our current product line, or check out our backgrounds.